After a brief hiatus, Style Asset has returned at full speed.
The past few months have been big.
I was promoted at my day job and began a new project for Style Asset. Some of you may know that my ultimate goal with Style Asset is to open a brick-and-mortar boutique and styling firm. Well this is a step in that direction!
Introducing: Style Asset Collections; a new way of presenting second-hand apparel.
The idea came to me while trying to figure out what to do with the clothes I had recently purged from my closet. I am a collector of fashion with a wide range of influencers, but I tend to buy things for their beauty instead of compatibility with my wardrobe. Why was I doing this?! I’m always telling my clients not to keep things they no longer wear or fit into, so why wasn’t I more strict on myself? If you’re looking to clear some items from your closet, ask yourself these questions:
When was the last time I wore this?
Does it go with more than three other pieces?
Do I really love it?
If your answers sounded something like, “forever ago, not really, & meh” then toss it. Not literally, like into the trash, because clothing is taking over our landfills, but do something else with it. Donating is super easy, but if you have quality pieces try taking them to your local consignment boutique. I had consigned clothes for years, but for some reason this time around I thought, “why not do it myself?”
I set out to sell my own clothes wanting to do something different, so instead of listing several, seemingly non-coordinating pieces onto a website, why not take a tip from the designers and present collections? I started to sort though all of my gently worn apparel and found about twenty articles that inspired me in their colors&shapes and voila! I had my first capsule collection.
Laurel Canyon is the name of the first group of goods available on Style Asset Collections. Check out my next blog post to see inspiration for the collection, featured designers, and a sneak peek at the beautiful pieces available JUNE 13TH! And of course, I have to thank my BFF Keisha Louise for helping me realize these crazy ideas that I get 🙂